Advertising and Commercial Photography: Fashion-Fitness-Glamour-Swimwear

Posts tagged “miami beach

OyOy Shoots Runway

OyOy Shoots Runway: Walla (Bahrain)
OyOy Shoots Runway: Walla (Bahrain)

OyOy Shoots Designer Walla on the Runway (Bahrain)

Shooting runway is tough for a fashion photographer –  we cannot control the lighting, pose or composition of the image.  Some even compare it as close to sports photography.

After the jump, some of my runway work.

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Behind the Scenes of a Fashion Week

Casting and Fitting
Casting and Fitting

Behind the Scenes at Fashion Week: Fitting (casting in the background)

There are few words in the fashion lexicon that evoke as many glamorous thoughts and dreams as the word ‘Runway.’ This post is put together especially for new models or emerging designers who would like to understand how a typical fashion week is organized.

During “Fashion Week” in any market large or small,  all the players in the various teams involved in the world of fashion come together in glorious pandemonium.

Designers, model agencies, photographers (still and video), wholesale retail chain and boutique buyers, fashion and other magazine editors, models, makeup artists, hair stylists, wardrobe stylists, publicists, advertising agencies, DJs and audiovisual specialists, production companies, … as well as fashionistas and everyone who follows and loves the fashion industry – an endless list –  but EVERYONE is there.

See – and read – lots more about a fashion week both behind the scenes as well as on the runway after the jump, including a FAQ section at the end where the most frequent questions about this blog posting are answered.

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Dazzling Brasilian Bikinis Photographed by OyOy

Brasilian colours on Miami South Beach
Brasilian colours on Miami South Beach

OyOy Photographs Brazilian Swimwear on Miami - South Beach

In this post I have a few outtake images from an editorial photoset I shot on Miami Beach.

The brilliant colors of Brazil – yellow, green, blue – are a great contrast for the iconic beaches and deco scenes on cool South Beach.

I spend quite a bit of time in Brasil, mostly in Rio de Janeiro – and the comparisons between South Beach and the beaches of Rio are striking.  Miami is smaller than Rio – but both cities are dominated by the culture of the beach.

More pictures after the jump, all safe for work.

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8th Street – Miami South Beach – OyOy’s Place

My PAT Studio is on Eighth Street in South Beach, Miami.  I have to check exactly how many blocks long the street is, but I guess it is about 10 or 12. At the east end is of course the beach and Ocean Drive, and at the west end is Biscayne Bay overlooking the skyline of downtown Miami.

I’ve decided to put together some images of the places and locations along this street that I and my teams, clients and models walk along for our shoots.  I’ll add to this every now and then as I prepare the images.

More images after the jump.

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The Torque Enemy in the Physics of Photography

Photography at its core is all about mastering and manipulating light. In science, light and its properties are defined and measured in the discipline of physics.

However, from an equipment point of view, there are other elements of physics that come into play in photography. Here in this post I look at Torque and its simple force to break equipment.

Torque is commonly understood as a rotational force – but is technically measured as the force applied to a lever.

Any time I experience an equipment failure, I try to understand how to prevent a recurrence or at least predict points of failure.  The goal is to be able to either avoid (better) or at least quickly recover from them. More often than not, torque is the basis for the failure – and usually introduced by some failure on the part of the photographer.

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